[PDF.46ct] Product Variety in Automotive Industry: Understanding Niche Markets in America (SpringerBriefs in Business)

Product Variety in Automotive Industry: Understanding Niche Markets in America (SpringerBriefs in Business)

[PDF.rc07] Product Variety in Automotive Industry: Understanding Niche Markets in America (SpringerBriefs in Business)

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 | #6626206 in Books |  Marco Guerzoni |  2013-10-02 |  2013-10-17 | Original language:English | PDF # 1 |  9.25 x.18 x6.10l,.26 | File type: PDF | 63 pages

 | Product Variety in Automotive Industry Understanding Niche Markets in America

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||About the Author|Marco Guerzoni works at the Department of Economics and Statistics "Cognetti de Martiis" at the University of Torino and he is affiliate at BRICK (Collegio Carlo Alberto) and at CRIOS, Bocconi University. Marco holds a Masters from SPRU and a Ph

This book is about the history of product variety in the US automotive industry from the black Ford-T to hot-rodders and easy-riders up to latest trends. It focuses on the dual structure of automotive industry in the United States: on one hand, relatively few and large companies producing cars that apparently achieve a degree of market power through product differentiation, and on the other hand, a relatively small niche marke...

You easily download any file type for your gadget.Product Variety in Automotive Industry: Understanding Niche Markets in America (SpringerBriefs in Business)   |  Marco Guerzoni.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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